21%

Programs connecting OOH ads with a mobile campaign had 21% open rate with a 12% conversion rate (visiting a store)
* Typical mobile campaign conversion rate 1% or less. Source: Monatate, Q1 2014

Out of Home Networks

use case out of home icon

Location-Specific Attribution

Dynamically change creative to engage targeted mobile audiences in real-time. Extract the inherent value of your Out-of-Home (OOH) locations by measuring true physical attribution and leverage high quality data to drive revenue.

The Gimbal Platform can help you:

  • Enhance shopper marketing efforts by better understanding a consumer’s journey
  • Drive in-store sales by pushing mobile engagements based on proximity to your beacon-enabled assets
  • Prove the benefits of OOH being incorporated in media campaigns
  • Connect with mobile apps, brands, and advertisers

Download OOH Networks White Paper

play

Gimbal and OOH

We've Got You Covered